微信官方,请问什么时候可以实现小程序分享到朋友圈?

小程序 文章 2020-08-10 13:41 512 0 全屏看文

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微信官方,请问什么时候可以实现小程序分享到朋友圈?Official WeChat, when can I share the Mini Program to Moments?

微信官方,请问什么时候可以实现小程序分享到朋友圈?

小程序从2017年开始,到现在已经经历了四年时间。从一开始的万众期待,开发者的摩拳擦掌,到目前人人说到小程序就摇头的局面,只用了四年。

为什么? 因为小程序缺乏基本的自然曝光度,没有曝光度运营者也不会闲着,所以就会频繁的分享群组从而产生更多人对小程序的敌视。然后周而复始,往复循环。

作为开发者,非常理解微信官方在思考是否开放小程序分享朋友圈的审慎和克制,也理解如果一开始就开放朋友圈,可能会严重破幻微信生态。

但眼见抖音如日中天,公众号打开率阅读率逐渐递减,朋友圈日渐势弱,发圈和看圈的人逐年逐日减少,众多品牌的营销渠道逐渐转入抖音,各种乱七八糟的小程序尤其是卖货小程序因为缺少流量,不懂运营,更不懂技术,早已是明日黄花。此刻,还在坚持小程序开发以及用户运营的,既说明了他们运营产品的初心,也说明他们是大浪淘沙后留下的金子,更说明了他们的运营能力。那么,请问是不是也可以和公众号一样,得到分享朋友圈的曝光机会呢?

是的,目前官方给小程序开通了数量繁杂的入口,但运营过的人都懂,这不就是希望借各类小程序把不同渠道的流量引入到微信吗?真正的流量池,真正的朋友圈,无法分享产品,无法获取用户关注。虽然和公众号 同出一胞,但明显感觉小程序是后娘养的,缺衣少食,爹不疼娘不爱。

是时候让真正有价值的内容展示在朋友圈了!如果没有朋友圈这个分享载体,小程序就会频繁分享在群组,引起更多人的反感。我相信基于朋友关系的阅读,比基于陌生关系的群组内的视奸,更会让人产生好感。长期分享群组,小程序失去的是辛苦开发的时间和精力成本,而微信失去的是用户的好感。

如果微信担心小程序分享朋友圈会打扰到朋友圈的生态(话说,现在朋友圈不就是广告聚集地吗,话说,抖音不也是广告聚集地吗?) ,这个担心真的太多余了。任何时候,有价值的内容都是受到用户欢迎的。

那么,请问,微信官方还在考虑克制小程序分享到朋友圈这一块处女地吗?


It has been four years since applets started in 2017. It took only four years for everyone to shake their heads when it comes to small programs, from the initial expectation of the masses and the enthusiasm of developers. Why? Because the app lacks basic natural exposure, and without exposure, operators will not be idle, so they will share groups frequently, resulting in more hostility to the app. And then it goes back and forth. As a developer, I fully understand the prudence and restraint of wechat officials in thinking about whether to open the small app sharing circle of friends. I also understand that if we open the circle of friends at the beginning, it may seriously destroy the wechat ecosystem. But out of order tiktok tiktok, official account reading rate gradually diminishing, friends circle is becoming weaker, people who are in circles and watching circle are decreasing day by day, and many brands' marketing channels are gradually turning into a trill. All kinds of messy small programs, especially sales procedures, are very influential because they lack flow volume, do not understand operation, and do not know technology. At the moment, they are still insisting on small program development and user operation, which not only shows their original intention of operating products, but also shows that they are the gold left behind by the great waves and sands, and also illustrates their operation ability. Then, is it possible to share the exposure of friends circle as well as the official account? Yes, at present, the government has opened a large number of entrances to small programs, but those who have operated know that, isn't it that they hope to introduce traffic from different channels to wechat through various small programs? A real flow pool, a real circle of friends, can't share products and get users' attention. Although the official account is identical with the public number, it is obvious that the small program is a stepmother. It's time to show real valuable content in the circle of friends! If there is no circle of friends as a sharing carrier, small programs will frequently share in groups, causing more people's antipathy. I believe that reading based on friend relationship will make people feel better than seeing adultery in group based on unfamiliar relationship. For long-term sharing groups, what small programs lose is the time and energy cost of hard development, while wechat loses the favor of users. If WeChat is worried that sharing the circle of friends with small programs will disturb the ecology of the circle of friends (tiktok is not an advertising gathering place), is this worry too much? At any time, valuable content is welcomed by users. So, may I ask, are wechat officials still considering restraining small programs from sharing with friends?

回答:

小饼干🍪:

https://developers.weixin.qq.com/miniprogram/dev/framework/open-ability/share-timeline.html

目前仅支持安卓手机,webview页面不可进行分享

wang li:不是已经实现了吗

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