[wordpress插件] ConsentForAds广告同意书

wordpress 插件 文章 2020-03-30 17:00 443 0 全屏看文

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描述

ConsentForAds (by UnveilMedia) is the GDPR-compliant tool for WordPress publishers to opt-in/opt-out users for

ConsentForAds(通过 UnveilMedia )是符合GDPR的工具,WordPress发布者可以选择加入/退出用户以使用

digital advertising in the EU.

欧盟的数字广告。

ConsentForAds (by UnveilMedia) is an official IAB Consent Management Platform.

ConsentForAds(通过 UnveilMedia )是一个官方的IAB同意管理平台。

UnveilMedia listed here on the list of official CMPs, http:

UnveilMedia列在官方CMP列表中, http:

//advertisingconsent.eu/iab-europe-transparency-consent-framework-list-of-registered-cmps/ – ad we enable publisher to become compliant.

//advertisingconsent.eu/iab-europe-transparency-consent-framework-list-of-registered-cmps/ –广告使发布者能够合规。

Google and other major buyers has already told the market they will not buy from sites that are not opt-ed in.

Google和其他主要买家已经告诉市场,他们不会从未选择启用的网站上购买。

We actively pass consent to ad tech vendors and media buyers to show which users have opt-ed in/opted-out of having their data used in advertising targeting.

我们积极地向广告技术供应商和媒体购买者表示同意,以表明哪些用户选择加入/退出使用其数据进行广告定位。

Under GDPR all sites must obtain explicit consent from EU users to use PII data (in the case of desktop and mobile, cookies) for digital advertising.

根据GDPR,所有站点都必须获得欧盟用户的明确同意,才能使用PII数据(对于台式机和移动设备,使用Cookie)进行数字广告。

Most of the major programmatic and ad tech vendors that buy WordPress publisher ad space are partnering with the IAB Framework.

大多数购买WordPress发布商广告空间的主要程序化和广告技术供应商都与IAB框架合作。

ConsentForAds allows you to stay on the right side of the new GDPR regulations.

ConsentForAds可让您停留在GDPR新法规的右侧。

What does ConsentForAds do?

ConsentForAds做什么?

    • Allows users to opt-in or opt-out of having their PII data used for advertising targeting
    • 允许用户选择加入或退出将其PII数据用于广告定位

    • Allows users to see what vendors will use their PII data
    • 允许用户查看哪些供应商将使用其PII数据

    • ConsentForAds passes opt-in/opt-out signals through its platform to ad tech vendors and ad buyers to make them aware of opt-ins and opt-outs
    • ConsentForAds通过其平台将选择加入/退出信号传递给广告技术供应商和广告购买者,以使他们了解选择加入和退出的情况

    • Much of advertising revenue for WordPress comes from programmatic and data-driven advertising.

    • WordPress的大部分广告收入来自程序化和数据驱动广告。

      We make it easier to keep that revenue.

    • 我们使保持收入变得更加容易。

    • Makes WordPress publishers compliant under GDPR regulation
    • 使WordPress发布者符合GDPR法规

安装步骤

    1. Upload the plugin files to the /wp-content/plugins/consentforads directory, or install ConsentForAds plugin through the WordPress plugins screen directly.
    2. 将插件文件上传到 / wp-content / plugins / consentforads 目录,或直接通过WordPress插件屏幕安装ConsentForAds插件。

    3. Activate the plugin through the ‘Plugins’ screen in WordPress
    4. 通过WordPress中的“插件”屏幕激活插件

    5. Go to ConsentForAds section in Admin pane and accept Terms of Use
    6. 转到“管理”窗格中的ConsentForAds部分并接受使用条款

下载地址
https://downloads.wordpress.org/plugin/consentforads.zip
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